Riot Games has officially unveiled a new multi-year, global partnership with Opera GX, which will become the official gaming browser of League of Legends Esports. While the specifics of the financial aspect of the deal are still unknown, this partnership is a step forward in improving the digital experience for LoL Esports fans.
The collaboration is planned to begin at the 2023 League of Legends World Championship, which will begin on September 25. Within this partnership, Opera GX will be at the heart of the ‘Worlds Unlocked’ campaign that will feature unique in-game and physical incentives for the fans.
Opera GX to Act as a ‘Guide’ for Opera Lovers
Among the features of this cooperation, it is worth mentioning the participation of Opera GX in Riot’s Co-Streamer Hub for Worlds 2023. It will play a central role in collecting and sorting content from more than 75 co-streamers from around the world and filtering out the creators based on language and location. The Opera GX users will also be able to customize the viewing features such as the stats, digital rewards, and easy navigation of all the Worlds contents.
Revolutionizing the Esports Fan Engagement
David Mulhall, Head of Global Esports Partnerships at Riot Games, said, Opera GX is the perfect partner for LoL Esports because they are a brand for players, by players, and there is no better time than Worlds to introduce this partnership. We cannot wait to bring a new level of fan experience to esports and we are only getting started with what our brands can achieve together.
This is not just a business transaction between two companies, but a pledge to enhance the fan experience in the ever-expanding realm of esports and provide fans with fresh ways to interact with their favorite teams and events. Thus, fans of the 2023 World Championship can expect a deeper and more integrated experience with Opera GX at the helm.
Ready to delve into LoL betting? Our dedicated ranking of betting sites for League of Legends offers you the best odds and promotions available. Find the ideal platform tailored to your needs and make your betting experience as thrilling as the game itself!
Hey!
Ask AI